Kuih
We were tasked in my Design for Advertising class to conduct a re-design of a brand of our choice. I wanted to create a food brand of my own devoted to the Nyonya 'Kuih', a type of dessert commonly found in Malaysia + depressingly difficult to find in the Western hemisphere..
The main aspects of the brand identity include the vibrant colors of 'Kuih', blending traditional with a fun modern twist - and ultimately embracing its Malaysian heritage.
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